This initiative aims to position K Wave Media as the "Metaplanet of Korea," drawing inspiration from similar Bitcoin strategies implemented by other companies like Strategy (formerly known as MicroStrategy). Since the announcement, K Wave Media's stock has surged 162%, reaching $5.04 on Nasdaq.
The funds raised will not only support K Wave Media’s Bitcoin investments but also facilitate the acquisition of other cryptocurrencies and aim for mergers and acquisitions within its K-POP-related content businesses. The company is setting aside a significant portion of the proceeds for purchasing and holding Bitcoin long-term, coupled with yield opportunities.
In addition, K Wave Media will operate Bitcoin Lightning Network nodes and further invest in infrastructure to enhance on-chain transaction efficiencies. This trend of public companies investing in Bitcoin as a reserve asset has escalated since MicroStrategy's pioneering steps back in 2020, mirrored by an increasing number of firms in Asia, including Metaplanet, as documented by Bitcoin Treasuries.