Circle, the issuer of stablecoins, recently made headlines with its IPO, causing shares to surge more than 40% after already doubling from its initial offering price. Reports indicate that Apple has been in discussions since January regarding the incorporation of stablecoins into its payment services, particularly Apple Pay. Additionally, X is exploring a partnership with Stripe to support stablecoin transactions. Airbnb is considering stablecoins to lessen the fees it pays to payment networks like Visa and Mastercard, with talks ongoing since the start of 2025.
Political changes in the U.S., notably the potential return of former President Donald Trump, have made the adoption of cryptocurrencies seem less daunting for corporate America. Analysts believe the stablecoin market may reach $2 trillion by 2028, buoyed by anticipated regulatory clarity from legislation like the GENIUS Act, which would benefit stablecoin issuers and facilitate greater mainstream adoption in the U.S.